Context & Role
Carbonable is a early stage company that seeks to finance the regeneration of nature by leveraging money from Carbonable NFT investment linked to regeneration projects. These projects generate yearly carbon credits yields. I accompanied the founders of Carbonable in the creation of their brand strategy, brand identity and implementation of these assets on their corporate website www.carbonable.co
Deliverable 1 - Design & delivery of a corporate website
I coordinated the design and development of a corporate website. I was primarily focused on the company strategy and branding and then coordinating the delivery. I worked with a brand designer, an UI designer and 1 dev, handling myself the UX flow, design and writing. The corporate website is available online on : www.carbonable.co
Deliverable 2 - Design of a web app platform
I worked closely with a designer to design a web app platform, handling myself the user flow and mid-fidelity design.
Key takeways
This mission helped me to develop a good understanding of the correlation between brand strategy and implementation of the branding assets on a web platform.
